WHO WE ARE.

Our family of brands meets consumer needs across a broad spectrum of activities and lifestyles.

From our humble start in 2009 as the first company to add color and fashion to basic electronic accessories, iWorld has become a global powerhouse in the consumer goods industry spanning 7 Categories and 20 brands.

The strength of iWorld is fueled by our people and our iconic house and licensed brands. We work to make a positive impact by offering aspirational product at affordable prices. There's no limit to offering extreme value in any brand and all products. That's how we make life better for our millions of customers.

Our Approach - Our passion for innovation and an entrepreneurial spirit, allowed us to grow our China operation during the challenging last years of COVID. We focused our team's efforts exclusively on the forward-thinking design process, and our sales / inventory management; while unleashing our Shenzhen office to continue to source and optimize costing that in turn facilitated our category portfolio growth without skipping a beat.

OUR WORLD OF BRANDS.

Our iconic brands and products are supported by associates around the world bringing the power of iWorld to life with design, sales and development in NYC …. Sourcing, Quality Control and Procurement in Shenzen, China … back-office Logistics in Coimbatore, India …. and a web of distribution and packaging facilities throughout the entire US optimizing our speed and cost efficiencies in shipping to any retailer’s DCs.